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Sunday, April 04, 2010


THE FLUID: Essence of IX.

COLLECTIVE RESOURCES: The fragrance is a joint venture between Napa Valley's Colgin Cellars and Venice-based Strange Invisible Perfumes.

THE CONVERSION: "The last thing we wanted was a perfume that literally smelled like wine," says Alexandra Balahoutis of SIP. "We wanted to showcase some of the ghostly aromas present in the glass."

TO ITS CREDIT: The goal was achieved with notes of roses, French oak, white sage, black currant, wild honey and lavender.

DEPOSITORY: The base is 100 organic grape alcohol.

PRICE: $320.

WHERE: 1138 Abbot Kinney Blvd., Venice, 310-314-1505,

 By Robin Sayers

Los Angeles Times Magazine